Tag Archives: prepaid economy

Lessons from the Informal Economy: Managing on Irregular Payments in the Gig Economy

Last week, an unusual report was released in Great Britain. Lloyds Banking Group (LBG), together with the Resolution Foundation, addressed the question of earnings volatility in the UK, a first for a developed country with a formal economy. Their research and analysis made use of anonymised transaction data from over seven million LBG accounts. That […]

Posted in Assumption filter, Banking, Biashara Economics, Business, Economy, Ecosystem, Emerging Futures, Frameworks, global, Innovation Planning, Perspective, Platforms, Prepaid Economy & Informal Sector, Research, Strategy, Systems | Also tagged , , , , | Leave a comment

Rural Household Financial Management on Irregular Incomes

While all farms are not alike, and scale and variety and geography differs, the pattern of household financial management holds its fundamental logic across continents. As we saw previously, an experienced farmer tends to fall somewhere in between a salaried employee and an odd job labourer in their ability to predict with any reasonable degree […]

Posted in Africa, Analysis, ASEAN, Biashara Economics, Business Models, Cashless transactions, Cattle, Economy, Ecosystem, Emerging Markets, Frameworks, Indigenous & Traditional, Informal & Flexible, Livestock, Mama Biashara, Perspective, Philipines, Prepaid Economy & Informal Sector, Research, Rural Economy, Savings, Strategy, Sub Saharan Africa, User research | Also tagged , , , , , , , | Leave a comment

Competitive Advantage & Customer Relationships: Lessons from Market Mummies of Ghana

How would you differentiate yourself in this informal retail market? Ghanaian market research guru Gerry van Dyke took a closer look at the market ‘mummies’ – Mama Biashara, as we call her – and their consumer marketing techniques in the “non-label environment”. His findings form an excellent foundation for understanding marketing and customer relationships in […]

Posted in African Consumer Market, Biashara Economics, Business, Consumer Behaviour, Culture, Ghana, Indigenous & Traditional, Informal & Flexible, Mama Biashara, Marketing, Perspective, Prepaid Economy & Informal Sector, urban, User research | Also tagged , , , , , , , | Leave a comment

TEDTalk video: Recognizing the value creation and economic contribution of the informal economy

My talk given at the TEDGlobal conference in Arusha, this August, went live on Ted.com at some point during the night a couple of days ago. At that very moment, I was on a Finnair flight from SIN to HEL, so with a wee bit of delay, here’s the link to the video of the […]

Posted in Africa, African Consumer Market, Analysis, Assumption filter, Base of the Pyramid, Biashara Economics, Business Models, Consumer Behaviour, East African Community, Economy, Ecosystem, Emerging Markets, Frameworks, global, Indigenous & Traditional, Informal & Flexible, Innovation Planning, Mama Biashara, Marchés africains, Perspective, Platforms, Prepaid Economy & Informal Sector, Projects and Reports, Research, Rural Economy, Sub Saharan Africa, Systems, UCSD, User research, Value | Also tagged , , , , , , , , , | Leave a comment

2017 is the Year Mobile Service Operators Became Banks

South African business headlines read MTN takes on Vodacom for title of Africa’s biggest digital bank and usher in a whole new era for banking and finance on the mobile platform. Having watched this space impatiently for more than a decade, seeing this was a landmark worth noting. The number of mobile-money customers in the […]

Posted in Africa, Airtime, Alternative currency, ASEAN, Banking, Base of the Pyramid, Biashara Economics, Business Models, Cashless transactions, Collection, Design, East African Community, Economy, Ecosystem, Emerging Markets, Innovation Planning, Kenya, Marchés africains, Mobile platform, Perspective, Prepaid Economy & Informal Sector, Research, Rural Economy, Strategy, Sub Saharan Africa, Technology | Also tagged , , , , , , | Leave a comment

Work in Progress: An Introduction to the Informal Economy’s Commercial Environment

This topic is being shared in the form of a collection of essays on the following themes, each becoming hyperlinked on completion. Do bookmark this page for regular updates. Introduction to Background and Context, some caveats apply Fundamental Elements of Informal Sector Commercial Activity Rural household financial management as a foundation Linkages and Networks span […]

Posted in Africa, Analysis, Assumption filter, Base of the Pyramid, Biashara Economics, Business Models, Cashless transactions, Collection, Consumer Behaviour, Economy, Ecosystem, Emerging Markets, Frameworks, global, Informal & Flexible, Mama Biashara, Marchés africains, Mobile platform, Prepaid Economy & Informal Sector, Projects and Reports, Research, Rural Economy, Savings, South Asia, Strategy, Sub Saharan Africa, Systems, UCSD, User research | Also tagged , , , , , , | Leave a comment

Financial Behaviour Patterns Observed Among Households in Rural Informal Economy in Asia

This is the original working paper of the research conducted on rural household financial management, in developing country conditions, pioneering the use of methods from human centered design for discovery, during Nov 2008 to March 2009, aka the Prepaid Economy Project. It was peer reviewed by Brett Hudson Matthews, and I have incorporated his comments into […]

Posted in African Consumer Market, Airtime, Alternative currency, Analysis, ASEAN, Assumption filter, Banking, Base of the Pyramid, Biashara Economics, Business Models, Cashless transactions, Cattle, Consumer Behaviour, Design, Economy, Ecosystem, Emerging Markets, Flexibility, Frameworks, global, Income, India, Indigenous & Traditional, Informal & Flexible, Innovation Planning, Livestock, Marchés africains, Marketing, Migrant worker, Mobile platform, Philipines, Platforms, Prepaid Economy & Informal Sector, Process, Produits de grande consommation (FMCG), Projects and Reports, Research, Retail in Africa, Risk, rural, Rural Economy, Savings, Scarcity, South Asia, Strategy, Sub Saharan Africa, Systems, User research | Also tagged , , , , , , , , , , , , , , , , , | Leave a comment

On the relationship between economics and design

This is an extract from the Introduction to John Heskett’s seminal paper, “Creating Economic Value by Design” The work of Herbert Simon, Nobel Laureate in Economics in 1978, is a rare exception of design being considered as a factor in economic theory. His starting point was acknowledging that the world we inhabit is increasingly artificial, […]

Posted in Biashara Economics, Design, Economy, Ecosystem, Emerging Markets, Flexibility, Frameworks, Informal & Flexible, Perspective, Prepaid Economy & Informal Sector, Research, UCSD, User research | Also tagged , , , , , , | Leave a comment

Analysis of the mobile phone’s impact on cash flows and transactions in the informal sector

As we saw, Mrs Chimphamba needs to juggle time and money as part of her household financial management in order to ensure that expenses can be met by income. We also saw that the mobile phone was made viable and feasible by the availability of the prepaid business model that gave her full control over […]

Posted in About, Airtime, Analysis, Banking, Base of the Pyramid, Biashara Economics, Business Models, Cashless transactions, Collection, Consumer Behaviour, Economy, Expenses, Flexibility, Frameworks, global, Income, Indigenous & Traditional, Informal & Flexible, Mobile platform, Prepaid Economy & Informal Sector, Research, Rural Economy, Savings, Scarcity, Value | Also tagged , , , , , , | Leave a comment

How to Spot Signals of Local Purchasing Patterns in the Market

This photograph is taken from a regular news item from a Liberian newspaper announcing the opening of a new petrol station in the town of Ganta. What caught my attention is the size of the LPG cylinders being promoted. On the left is the 6kg and on the right is an even smaller size that […]

Posted in Africa, African Consumer Market, Analysis, Base of the Pyramid, Biashara Economics, Consumer Behaviour, Economy, Frugality, Income, Marchés africains, Marketing, Prepaid Economy & Informal Sector, Research, Retail in Africa, Sub Saharan Africa, urban, User research | Also tagged , , , , , , | Leave a comment