How social media can steal your soul.

In January 2011, I began researching articles on the African economic rise and concurrent opportunities, for a series I was writing for Dirk Knemeyer’s GoInvo blog. Having just been introduced to Tumblr, I liked the real time capture ability of the application and the flexibility in tagging, for keeping track of quotes and snippets. I have been missing Delicious ever since the latest design change broke it.

Now, 2 years later, I’ve got a monster I cannot kill and I must keep feeding it with new articles on Africa. There are more than 25,000 followers and its spotlighted in Tumblr’s directory. Even if 90% are spambots thats still a lot of people.

I only ever needed it for 4 months of work!!

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