Diagnosis Case Study: Using the 5D framework for inclusive business model analysis
I once spent months immersed in off-grid Kenya’s purchasing patterns of energy, fuel, and light as consulting advisor to a manufacturer of small solar kits for entry level household use. The product was well designed and with a bit of repackaging and clearer positioning it could sell. However, it was not moving although all the […]
Effective Toolmaking: Shifting the Mindset Away from that of “Expert”
The beauty of struggling with words and concepts in order to best articulate them in a manner that reflects one’s lived experience in practice is that one remains true to one’s search for songs of magic regardless of the themes of introspection. This realization has freed me from various self imposed constraints on my use […]
Less Technologically Advanced Societies are not necessarily backward or primitive: Assume at your own risk
This illustration by Jeroen Meijer of Jam Visueldenken of Amsterdam, The Netherlands, was created for our team during a workshop to capture the insights from a feasibility study on agritech we had completed for the Dutch government’s sustainable agricultural value chain development at Wageningen University’s Economic Research unit back in mid 2013. I’m pulling it […]
Lessons from African Fintech for the Gig Economy
Earlier this week, I had the opportunity to share my research on the past decade of mobile ecosystem development across the African continent with Dr. Antti Saarnio, founder of Zippie; co-founder of Jolla (developers of the Sailfish OS, among other things). “We want to test our product first and foremost in Africa because there is […]
Household energy consumption behaviour in East Africa: Lighting & Conclusion (3 of 3 Parts)
The following is extracted from a six month study during 2012 on household energy consumption behaviour in rural Kenya and Rwanda among the lower income demographic, that led to an understanding of some of barriers hampering the sales of client’s solar products in this market. This 3rd and final part will focus on fuel […]
Frame Insights: Going back to first principles in the Innovation Planning Process
After conducting research, we need to bring structure to what has been found and learned. We sort, cluster, and organize the data gathered and begin to find important patterns. We analyze contextual data and view patterns that point to untapped market opportunities or niches. Finding insights and patterns that repeatedly emerge from multiple analyses of […]
The importance of user agency for good design in the humanitarian and development context
This is a topic that has come up so often on Twitter that I thought to write it out once and for all. A link would be ever so much easier to argue with than to make the case for recognizing the agency of the end user – whether an intended customer or beneficiary – […]
Innovation, Ingenuity and Opportunity under Conditions of Scarcity (Download PDF)
In July 2009, I was inspired by working in the Research wing of the Aalto University’s Design Factory in Espoo, Finland, to launch a group blog called REculture: Exploring the post-consumption economy of repair, reuse, repurpose and recycle by informal businesses at the Base of the Pyramid*. Within a year, this research interest evolved into […]
Seasonality as an element of contextual planning for emerging consumer markets
Growing up as a Hindu expat in multicultural ‘West Malaysia’ of the 1970s and 80s, it was a matter of course that every festival would be a big occasion. We had Christmas in December, and Chinese New Year soon after, to be followed by Hari Raya (Eid) and Deepawali – each of them deserving of […]
Borderland Biashara: Mapping the Cross Border, National and Regional Trade in the East African Informal Economy
And, we’re back! With apologies for the long delay in posting on the blog, we’d been busy wrapping up our groundbreaking design research for development programming project for Trade Mark East Africa this past month or so. As you can imagine, the last few weeks of any project suck all the bandwidth out and leave […]
