Tag Archives: ui

Design for the next billion 2012: What’s missing?

An upcoming project’s requirements led to the realization that there is a huge gap in design for the next billion (and more). The subsequent domino effect has left a lack in tools, methods, frameworks and thus, disciplines themselves, from the perspective of addressing the challenge of serving the bottom of the pyramid (BoP) population segment. […]

Posted in Analysis, Base of the Pyramid, Ecosystem, Frameworks, Informal & Flexible, Innovation Planning, Marketing, Perspective, Platforms, Process, Strategy, Systems, UCSD, User research | Also tagged , , , , , , , , , | Leave a comment