Tag Archives: opportunity

Why does the prepaid model work so well and what are the lessons for business model innovation?

Increasingly, employment is becoming ad hoc and flexible. The gig economy and the informal sector share a common characteristic of incomes which are irregular and unpredictable, unlike the timely wages characteristic of formal employment. Both budgeting and planning thus become a challenge when there’s no predictable paycheck to rely on. Expenses are managed against cash […]

Posted in African Consumer Market, Analysis, Base of the Pyramid, Biashara Economics, Business Models, Consumer Behaviour, Design, Emerging Markets, Flexibility, Frameworks, Income, Informal & Flexible, Innovation Planning, Marketing, Mobile platform, Perspective, Platforms, Prepaid Economy & Informal Sector, Produits de grande consommation (FMCG), Research, Retail in Africa, Rural Economy, Strategy | Also tagged , , , , , | Leave a comment

Some Highlights from Reviewing the African Consumer Market 2014-2017

Recently I was reminded of the cover story in the Africapitalist magazine published back in 2014 on the theme of the true size of the African Consumer market, that is, the hidden and untapped purchasing power embedded in the continent’s vast informal and unrecorded sector. Today I’ll start by reviewing some of the consumer trends, […]

Posted in Africa, African Consumer Market, Afrique francophone, Airtime, Biashara Economics, Business Models, Commerce en ligne (e-commerce), Consommateurs, Consumer Behaviour, Emerging Markets, Marchés africains, Marketing, Mobile platform, Perspective, Produits de grande consommation (FMCG), Research, Retail in Africa, Strategy, Sub Saharan Africa | Also tagged , | Leave a comment

How the African movable assets bill can unleash innovation opportunities for the rural economy

As Kenya joins Zambia and Zimbabwe in ratifying a Movable Property Security Rights Act, there’s a sense that the floodgates to innovation in access to finance might be taking place in rural Africa, south of the Sahara and north of South Africa. Kenya’s law also goes beyond the cows and goats and allows a borrower […]

Posted in Africa, African Consumer Market, Alternative currency, Biashara Economics, Business, Business Models, Cashless transactions, Cattle, Consumer Behaviour, Design, East African Community, Ecosystem, Emerging Markets, Income, Innovation Planning, Kenya, Livestock, Loans, Mama Biashara, Marketing, Mobile platform, Perspective, Prepaid Economy & Informal Sector, Produits de grande consommation (FMCG), Research, Risk, Rural Economy, Scarcity, Strategy, Sub Saharan Africa, Systems, Tanzania, Technology, UCSD, Uganda, User research, Value | Also tagged , , , , , , , , , , , , , , , , | Leave a comment

Can too much formalization be bad for poverty alleviation?

Earlier this year, there was an interesting article which pointed out the important role the informal sector plays in developing countries, particularly on the African continent. Apart from being over-financialised, which reduces the incentives to create “real jobs” the other structural problem facing the South African economy is its over-formalisation. The informal sector accounts for […]

Posted in Africa, Base of the Pyramid, Economy, Emerging Markets, Flexibility, Informal & Flexible, Migrant worker, Prepaid Economy & Informal Sector, Sub Saharan Africa, urban | Also tagged , , , | Leave a comment

The Rise of the African KINGs

The Abraaj group announces yet another African investment fund, one which emphasizes the following: The sectors include consumer goods and services, consumer finance, and resource and infrastructure services in the core countries of Nigeria, Ghana, Côte d’Ivoire, South Africa and Kenya.  While South Africa tends to be de facto in most continental investments, note the […]

Posted in Africa, Business, Emerging Markets, Kenya, Nigeria, Perspective, South Africa, Strategy, Sub Saharan Africa, urban | Also tagged , , | Leave a comment

The true size of opportunity in Africa

The Africapitalist Foundation’s most recent issue of their Africapitalist Magazine has a cover story on the true size of opportunity in Africa. Readers familiar with my exploratory user research and insights from the prepaid economy and the informal sector will recognize the key point being made – that we must look beyond the obvious when […]

Posted in Africa, African Consumer Market, Assumption filter, Business, Consumer Behaviour, Emerging Markets, Informal & Flexible, Innovation Planning, Marketing, Perspective, Prepaid Economy & Informal Sector | Also tagged , , , , , | Leave a comment

Bridging the gap: boundary spanners in the informal economy

My recent diversion into exploring the increasing visibility of the informal economy in the developed world has been providing much food for thought on the perceived boundary between the formal and the informal. More so, than in Europe, does the need exist among the most economically challenged across the still developing world for ways and […]

Posted in Assumption filter, Business Models, Culture, Economy, global, Indigenous & Traditional, Informal & Flexible, Research, Strategy, User research, Value | Also tagged , , , , , , , | Leave a comment

Observations on emerging opportunities in upcountry Kenya

Louis Majanja is a photographer who maintains the wonderful ‘Daily Struggle‘ photoblog capturing life in and around Nairobi and Kenya and his latest post captured not only my imagination but also the changes he’s observed upcountry in his rural home region when he went back for the holidays.  Here, I want to share that insight […]

Posted in Base of the Pyramid, Business, Ecosystem, Emerging Markets, Kenya, Mobile platform, Prepaid Economy & Informal Sector, Research, rural, User research | Also tagged , , , , , , , , , , | Leave a comment

Internet penetration by population in African countries: mapping opportunity

Since we’re currently working on a market entry exploration study for Village Telco in Kenya, I’ve been taking a deeper look at the spread and adoption of internet use.  It struck me that the landscape is actually far more fragmented than it used to be – things have been changing so fast that gone are […]

Posted in Analysis, Emerging Markets, Prepaid Economy & Informal Sector, Process, Research, Strategy, Technology | Also tagged , , , , , , , | Leave a comment