Mobile telephony and low income customers: Market conditions drove product development and pricing
Many who were around and as obsessed by the entry of mobile telephony in the global South during the early years of this century will recall this eyecatching graphic used to illustrate the announcement by Cameroonian researchers Victor and Irene Mbarika that can now be pointed to as the moment Africa’s mobile revolution was born: […]
Mobile Money and the Informal Economy: A Paradigm Change
One of the most powerful pieces of data analysis I have come across recently has been the Banque de France’s working paper on the role of financial innovation in the informal economy. In my opinion, the importance of their conclusions are no less than the famous “price of fish” paper of a decade ago – […]
Book Review: Operation Elop, the final years of Nokia by Merina Salminen and Pekka Nykänen
Operation Elop, uploaded by Harri Kiljander has just been made available in English and I’m already on Chapter 8. I saw the editor’s tweet 23 minutes after he said “It’s done and available on Medium under a Creative Commons license” and I haven’t stopped diving in and out since. It starts with a memorable day […]
2017 is the Year Mobile Service Operators Became Banks
South African business headlines read MTN takes on Vodacom for title of Africa’s biggest digital bank and usher in a whole new era for banking and finance on the mobile platform. Having watched this space impatiently for more than a decade, seeing this was a landmark worth noting. The number of mobile-money customers in the […]
The end of an era: Where next for the big smartphone brands of today?
Africa’s marathon to catch up with the rest of the world in terms of connectivity and access is now a sprint to the finish line. Ericsson’s latest report shows penetration rates on the continent have overtaken India. The market we began our careers in has now, not only matured, but is expected to cross 100% […]
Tsunami of change – design, brands, marketing and the mobile phone
In the 10 short months since I wrote on the market forces influencing the global mobile phone market, and the implications of the democratization of innovation whose early, weak signals I could already foresee, matters have come to a head. I had written: The locus of innovation in handset design, product planning and market strategy […]
Introducing The Global Prepaid Economy
This week, that venerable newspaper The Financial Times, published an original piece of writing on the World Economic Forum’s Agenda blog. Its not a reprint from their own publication. It proposes the end of “Emerging Markets” (EM) as we know them: Now, commentators say, it is the world’s mental map that is in dire need […]
How I Use My Phone – Extracting consumer insights from purchasing patterns
The Mobile Experience Center of the Co-Creation Hub in Lagos, Nigeria conducted a survey series – How I Use My Phone – where they looked at phone use among university students, white collar professionals, blue collar workers and market traders*. I’ve screen-capped the section on airtime purchase patterns from each infographic to analyze a little […]
Impact of mainstreaming and commodification of cyber cafe services
Around 2007, the urban cyber cafe industry began to display signs of maturing as the market saturated and the services specific to internet access underwent a process of commodification. As it came to be perceived as no different a business than setting up a corner kiosk or hot dog stand, there was a shift in […]
The role of the cyber cafe: Assisted entry ramp onto the information superhighway to use a cliche
Monica’s cyber in the small town of Maai Mahiu, a market for a primarily rural area, is now the only such facility available. There was another cyber on the other side of the main highway, she said, but it closed within its first year of operation. Internet access in this locale is available only through […]
