Tag Archives: informal trader

Professionals stand above the competition: Branding lessons from street vendors of Africa

By | October 13, 2016

Farai Mushayademo’s distinctive dress sense, with a different shiny suit every day, makes him a darling of customers and helps him beat the “rising competition,” he said. This article on the increasing competition for the burgeoning informal economy of Harare, the capital of Zimbabwe, came less than a month after we saw this smartly turned… Read More »