Tag Archives: diversity

Key Competitive Advantage for Frontier and Emerging Markets

By | June 16, 2017

There’s a nuance, I’ve discovered, in the application of user centered design methods for entering the frontier and emerging markets of the developing world where a significant proportion of economic activity is confusingly labeled “informal”, rather than unformal as the case tends to be. In more advanced consumer market contexts, where there are umpteen data… Read More »