Category Archives: Mama Biashara

Household energy consumption behavioural study in East Africa: Cooking (Part 2 of 3)

The following is extracted from a six month study during 2012 on household energy consumption behaviour in rural Kenya and Rwanda among the lower income demographic, that led to an understanding of some of barriers hampering the sales of client’s solar products in this market. This 2nd part will focus on fuel usage and consumption […]

Also posted in Africa, African Consumer Market, Base of the Pyramid, Biashara Economics, Business Models, Consumer Behaviour, Culture, Design, Expenses, FMCG, Frugality, Indigenous & Traditional, Informal & Flexible, jua kali, Kenya, Marchés africains, Marketing, Perspective, Prepaid Economy & Informal Sector, rural, Rural Economy, Scarcity, Strategy, Sub Saharan Africa, Systems, User research | Tagged , , , , , , , , , , | 1 Response

Women’s Entrepreneurship Driving Emerging Future in Africa

We’ve been silent of late on this blog due to work deadlines and end of the year paperwork, however this will change. I’ve promised to write one blog post every day – even if its a few lines – for the next 30 days. I realized it was habit and discipline that was missing, not […]

Also posted in Africa, African Consumer Market, Afrique francophone, Business, Compétitivité, Consommateurs, Consumer Behaviour, Design, Emerging Markets, Fashionomics, FMCG, Indigenous & Traditional, Informal & Flexible, Innovation Planning, Marchés africains, Mobile platform, Perspective, Platforms, Prepaid Economy & Informal Sector, Retail in Africa, Sub Saharan Africa | Tagged , , , , , , , | Leave a comment

TEDTalk video: Recognizing the value creation and economic contribution of the informal economy

My talk given at the TEDGlobal conference in Arusha, this August, went live on Ted.com at some point during the night a couple of days ago. At that very moment, I was on a Finnair flight from SIN to HEL, so with a wee bit of delay, here’s the link to the video of the […]

Also posted in Africa, African Consumer Market, Analysis, Assumption filter, Base of the Pyramid, Biashara Economics, Business Models, Consumer Behaviour, East African Community, Economy, Ecosystem, Emerging Markets, Frameworks, global, Indigenous & Traditional, Informal & Flexible, Innovation Planning, Marchés africains, Perspective, Platforms, Prepaid Economy & Informal Sector, Projects and Reports, Research, Rural Economy, Sub Saharan Africa, Systems, UCSD, User research, Value | Tagged , , , , , , , , , , | Leave a comment

Time to acknowledge the social cost of mobile and apps driven disruption

From Lagos, Nigeria comes this moving human interest story that looks at the downside of modern technology and it’s impact on livelihoods. For those who must hustle to make a living, send the kids to school, or put food on the table, smartphone driven digitization of the services they used to provide are disrupting their […]

Also posted in Africa, African Consumer Market, Airtime, Base of the Pyramid, Biashara Economics, Business Models, Cashless transactions, Commerce en ligne (e-commerce), Consumer Behaviour, Economy, Ecosystem, Income, Indigenous & Traditional, Informal & Flexible, Marchés africains, Marketing, Mobile platform, Nigeria, Perspective, Prepaid Economy & Informal Sector, Retail in Africa, Sub Saharan Africa, Technologie, urban, User research | Tagged , , , , , , , | Leave a comment

A Very Nigerian Opinion on E-Commerce and Online Fashion Startups

Folake Shoga shares her opinion on the recent spate of tech startups and apps mean to serve Nigeria’s fashion and fabric industry. Two recent articles in Techpoint, the Nigerian online technology magazine, feature initiatives dealing with aspects of the clothing business. One is a startup letting studio space and equipment to makers, 360 Creative Hub; […]

Also posted in Africa, African Consumer Market, Biashara Economics, Business Models, Commerce en ligne (e-commerce), Consumer Behaviour, Ecosystem, Fashionomics, Indigenous & Traditional, Informal & Flexible, Innovation Planning, Marchés africains, Marketing, Mobile platform, Nigeria, Perspective, Technology | Tagged , , , , , , , | Leave a comment

Work in Progress: An Introduction to the Informal Economy’s Commercial Environment

This topic is being shared in the form of a collection of essays on the following themes, each becoming hyperlinked on completion. Do bookmark this page for regular updates. Introduction to Background and Context, some caveats apply Fundamental Elements of Informal Sector Commercial Activity Rural household financial management as a foundation Linkages and Networks span […]

Also posted in Africa, Analysis, Assumption filter, Base of the Pyramid, Biashara Economics, Business Models, Cashless transactions, Collection, Consumer Behaviour, Economy, Ecosystem, Emerging Markets, Frameworks, global, Informal & Flexible, Marchés africains, Mobile platform, Prepaid Economy & Informal Sector, Projects and Reports, Research, Rural Economy, Savings, South Asia, Strategy, Sub Saharan Africa, Systems, UCSD, User research | Tagged , , , , , , , | Leave a comment

Deconstructing “Formalization” as Panacea for the Informal Economy

IGO definitions of the informal economy are crafted from a top down perspective (Global North*) of the operating environment prevalent in the economies of the developing world (Global South*). Further, they do not distinguish between the operating environment of the shadow economies of OECD nations, and those which encompass the unorganized sectors of trade and […]

Also posted in Africa, Analysis, Assumption filter, Biashara Economics, Business Models, Culture, Design, Economy, Ecosystem, Emerging Markets, Frameworks, Informal & Flexible, Perspective, Prepaid Economy & Informal Sector, Research, Strategy, Sub Saharan Africa, Systems | Tagged , , , , , | Leave a comment

How the African movable assets bill can unleash innovation opportunities for the rural economy

As Kenya joins Zambia and Zimbabwe in ratifying a Movable Property Security Rights Act, there’s a sense that the floodgates to innovation in access to finance might be taking place in rural Africa, south of the Sahara and north of South Africa. Kenya’s law also goes beyond the cows and goats and allows a borrower […]

Also posted in Africa, African Consumer Market, Alternative currency, Biashara Economics, Business, Business Models, Cashless transactions, Cattle, Consumer Behaviour, Design, East African Community, Ecosystem, Emerging Markets, FMCG, Income, Innovation Planning, Kenya, Livestock, Loans, Marketing, Mobile platform, Perspective, Prepaid Economy & Informal Sector, Research, Risk, Rural Economy, Scarcity, Strategy, Sub Saharan Africa, Systems, Tanzania, Technology, UCSD, Uganda, User research, Value | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

It’s way past the time to consider the Informal Economy as a distinct commercial environment

Regardless of continent, it is now high time we accepted the informal economy (unformal or unrecognised or unorganized sectors) as a commercial operating environment in its own right. The continued oversight is rapidly coalescing into a gaping void of hiccups and failures, by large companies, non profit institutions, and startups, alike. This issue goes far […]

Also posted in African Consumer Market, Assumption filter, Base of the Pyramid, Biashara Economics, Economy, Ecosystem, Emerging Markets, Frameworks, global, Indigenous & Traditional, Informal & Flexible, Innovation Planning, Marchés africains, Mobile platform, Perspective, Prepaid Economy & Informal Sector, Retail in Africa, Strategy, Sub Saharan Africa, UCSD, User research | Tagged , , , , , , , , , , , , | Leave a comment

Launching Our Digital Documentation Project: Ibadan’s Tailors, Traders, and Textiles by Nigerian/British artist Folake Shoga

After months of hard work, I am very honoured and proud to announced our new digital documentation project by my friend Folake Shoga, a Nigerian/British multidisciplinary artist with more than three decades of experience. She went on a journey of discovery through the twists and turns of the informal value web that holds together West […]

Also posted in Africa, African Consumer Market, Biashara Economics, Business, Consommateurs, Consumer Behaviour, Culture, Design, Ecosystem, Emerging Markets, Fashionomics, Indigenous & Traditional, Informal & Flexible, Marchés africains, Marketing, Nigeria, Perspective, Photography, Prepaid Economy & Informal Sector, Projects and Reports, Research, Retail in Africa, Sub Saharan Africa, Systems, User research, Value | Tagged , , , , , , , , , , , , , | Leave a comment

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