Meeting the challenge of consumer demand

Understanding consumer demand is an inherent part of the informal trader’s expertise. In the cash economy, unsold inventory is sunk cost. The balance between risk and return is a constant juggling, interwoven with the need for incoming cash flow to meet outgoing expenses. This tabletop – informal retail – caught my attention for its unexpected […]

Introducing Mama Biashara

The Global Entrepreneurship Monitor (GEM) released a women’s report with some eye opening figures. Simply put, African women lead the world in being their own boss. Mama Biashara’s business activities may perhaps be more driven by livelihood need and few alternatives but she’s not sitting around looking for a handout either. Pillar of the informal […]

Connecting the Continent: Mobile Money across Africa

With much less fanfare than banking and accounts, a quieter revolution has been taking place on the electronic pathways connecting people in African regions. Historically competitive telcos are shaking hands and joining forces on mobile money. Interoperability has long been a dream and it is only now that we see things starting to take shape. […]

Market forces transforming the African retail landscape

Cosmetics giant L’Oreal’s partnership with pan African e-commerce platform Jumia signals a big shift in the way consumer packaged goods companies  address the challenge of reaching the emerging African consumer classes in a cost effective manner. A combination of market forces and on the ground realities points to this solution as a sweetspot for optimal […]

Growth in Africa’s informal trade with China needs more formal diplomacy

China Southern Airlines announces 3 flights a week between Nairobi and Guangzhou. This can only be a signal of increasing informal cross border trade between the greater African continent and China’s manufacturing hub. Earlier, we’d noted the importance of this trade for Kenya Airways when they announced the opening of a ticket office in Nairobi’s […]

Quality of service at the last mile will make or break African e-commerce startups

With new e-commerce startups sprouting up everyday, competitive advantage in the urban African context will boil down to their quality of delivery and logistics managment. Given the lack of infrastructure such as home addresses, post codes with embedded information, or  as is the case in India – the last mile of delivery in the form […]

The Rise of the African KINGs

The Abraaj group announces yet another African investment fund, one which emphasizes the following: The sectors include consumer goods and services, consumer finance, and resource and infrastructure services in the core countries of Nigeria, Ghana, Côte d’Ivoire, South Africa and Kenya.  While South Africa tends to be de facto in most continental investments, note the […]

Urbanization fuelling the informal sector

Most of the urban centers in these fast growing meta-cities have one very visible trait in common. Each is ringed by dense, ever-expanding squatter communities where large portions of the city’s population—and economy—reside. Squatter communities and shantytowns are now home to 800 million people and are projected to grow by 16,000 people every day for […]