Tag Archives: values

Why is design important?

Design is first and foremost a philosophy, based on a system of values, which seeks to solve problems. What are we creating? Why and for whom? Are we correctly framing the problem to be solved? These are the questions to which the answers are then manifested tangibly in the form of a new product, service […]

Posted in About, Assumption filter, Consumer Behaviour, Culture, Design, Ecosystem, Emerging Markets, Frameworks, Innovation Planning, Perspective, Platforms, Process, Projects and Reports, Strategy, Systems, UCSD, User research, Value | Also tagged , , , , , | 1 Response