Tag Archives: transaction

The underlying principle of flexibility

The Economist writes about the proliferation of mobile money across the African continent, high lighting some aspects of its rapid adoption by the local population – 96% of whom are on prepaid or pay as you go mobile subscriptions.  A new survey of global financial habits by the Gates Foundation, the World Bank and Gallup […]

Posted in Africa, Assumption filter, Base of the Pyramid, Business Models, Cashless transactions, Consumer Behaviour, Expenses, Income, Informal & Flexible, Research, Strategy, User research, Value | Also tagged , , , , , , | Leave a comment