Tag Archives: supply chain

Carrefour in Cote D’Ivoire: Thinking global; acting local

Unusually, for a global retail brand like the French Carrefour chain, their range of products in Abidjan, Cote D’Ivoire include numerous locally sourced products. News has it that they signed as many as 170 different supplier agreements in their bid to source indigenously. …local products like pineapple from Bonoua (south-east), yam from Bondoukou (east), rice […]

Posted in African Consumer Market, Afrique francophone, Business Models, Consommateurs, Emerging Markets, Indigenous & Traditional, Marchés africains, Marketing, Perspective, Produits de grande consommation (FMCG), Retail in Africa, Strategy, Sub Saharan Africa, UEMOA, urban | Also tagged , , | Leave a comment

Quality of service at the last mile will make or break African e-commerce startups

With new e-commerce startups sprouting up everyday, competitive advantage in the urban African context will boil down to their quality of delivery and logistics managment. Given the lack of infrastructure such as home addresses, post codes with embedded information, or  as is the case in India – the last mile of delivery in the form […]

Posted in African Consumer Market, Business, Business Models, Ecosystem, Emerging Markets, Marketing, Mobile platform, Nigeria, Perspective, Strategy, urban | Also tagged , , , , , | 1 Response