Tag Archives: household goods

East African Imports in rural Rwanda?

This highway ‘storefront’ in rural Rwanda made me wonder if the trader had imported his goods rather than purchased them locally. And, further, if they were imports from Kenya. First, unlike the majority of such roadside shops, he is dealing with multiple products – while all are related to home decor, they are made of […]

Posted in Africa, African Consumer Market, Afrique francophone, Analysis, Assumption filter, Biashara Economics, Consommateurs, East African Community, Flexibility, Informal & Flexible, Marchés africains, Marketing, Prepaid Economy & Informal Sector, rural, Rural Economy, Strategy, Sub Saharan Africa | Also tagged , , , | Leave a comment