Tag Archives: holi

A matter of timing: seasonal opportunities

These stalls full of water pistols and balloons sprouted overnight a couple of days before the spring festival of Holi (March 13th 2017) – these vendors are neither local nor regulars in the market complex. They’re here to offer seasonal products and might even have been invited by the local shopkeepers to provide attractive temporary […]

Posted in Biashara Economics, Consumer Behaviour, Culture, Economy, Emerging Markets, India, Indigenous & Traditional, Innovation Planning, Marketing, Perspective, Prepaid Economy & Informal Sector, rural, Rural Economy, Strategy, User research | Also tagged , , , , | Leave a comment

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