Tag Archives: gartner hype cycle

Perspective: Critical Analysis of The African Hype Cycle by Gartner

The very fact that this hype cycle exists is a signal of the increased importance and visibility of the African continent’s place in the global landscape for technology. Released recently by Gartner, the 2015 Hype Cycle for ICT in Africa, is far more interesting for its depiction of the perspective and worldview of Gartner’s analysts […]

Posted in Africa, African Consumer Market, Assumption filter, Business, Consumer Behaviour, Ecosystem, Frameworks, Innovation Planning, Literature review, Marketing, Mobile platform, Perspective, Platforms, Risk, Strategy, Sub Saharan Africa, Systems, Technology | Also tagged | Leave a comment

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