Tag Archives: discovery

Design research as a method for discovering & understanding the world around us

Variously known as User Centered Design (UCD) or Human Centered Design (HCD), the fundamental philosophy underlying the designer’s approach to problem solving is that of discovery – “figuring out how to make something that will work in this context”. Innovation, invention and novelty rarely have pre-scripted processes due to the as yet unknown, and often, […]

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