Category Archives: Innovation Planning

Infrastructures of inclusion and informality: who drives the design of sociotechnical systems?

A recent Debate (Development and Change, Vol 52, No. 4) on the infrastructures of inclusion, informality and the social contract expands the notion of infrastructure beyond the tangible and the technological, to the systemic and economic, as well as societal structures and processes that are intended to facilitate inclusion. As Kate Meagher says in her […]

Also posted in Design, Literature review, Mobile platform, Perspective, Prepaid Economy & Informal Sector, Sub Saharan Africa, Systems, Technology, Value | Tagged , , , | 1 Response

Time to update the 5D’s framework for inclusive business design after 12 years

Two things have happened since I first published The 5D’s of BoP Marketing: Touchpoints for a holistic, human-centered strategy in Core77 back in January 2009. One, Core77 overhauled their site design and broke my article rather badly. Its layout and formatting makes it virtually incomprehensible. On the other hand, the 5Ds framework has apparently held […]

Also posted in African Consumer Market, Base of the Pyramid, Consumer Behaviour, Design, Emerging Markets, Frameworks, Informal & Flexible, Marketing, Perspective, Retail in Africa, Strategy, Sub Saharan Africa, User research | Tagged , | Leave a comment

Contextualizing design of remote interventions for local food systems resilience strategies in literature

I began my academic explorations on this blog a couple of months ago with a post on the power of sensemaking to transform the context and frame of reference, and thus provide a means for empowering one to make decisions for a decidedly unknown near future, where increased uncertainty and volatility have become the norm. […]

Also posted in Design, East African Community, Kenya, Literature review, Mama Biashara, Perspective, Process, Strategy, Sub Saharan Africa, waymarkers, Work in Progress | Tagged , , , , , , , , | Leave a comment

Situating sensemaking in the process of innovation

“the bottom-line goal of Sense-Making from its inception has been to find out what users – audiences, customers, patrons, employees – ‘really’ think, feel, want, dream” (Dervin, 1998) Morente & Ferràs (2018) paper, based on the practical and theoretical contributions of Brenda Dervin’s Sense-Making Theory (2015), provided me with this quoted reference that set me […]

Also posted in Design, Design Methodology, Literature review, Perspective, Research, User research, waymarkers, Work in Progress | Tagged , , , , , | 1 Response

Exploratory User Research to Inform and Inspire Innovation Frontiers: Nokia’s legacy

Swedberg (2020) offers a glimpse of the legacy of an exploratory approach to research. The reasons for using such an approach, based on his analysis, are: The empirical situation makes it necessary to use an exploratory approach. Swedberg (2020) gives the example of a study conducted in 1937 by Lazarsfeld & Stouffer on the effects […]

Also posted in Design, Design Methodology, Emerging Futures, Emerging Markets, Literature review, Mobile platform, Perspective, User research, waymarkers, Work in Progress | Tagged , , , , , , , , | Leave a comment

Will Africans lead innovation in resilience tech for sustainable lifestyles on a shoestring?

A Tanzanian startup offering a smart hydroponics kit for urban farming in limited spaces that costs around $500. Reading about the system yesterday – invented by founders Praygod Japhet and Dickson Mallya – I was moved to create a hashtag #resiliencetech on Twitter. Something about the topic made me feel that I should be keeping […]

Also posted in Africa, African Consumer Market, East African Community, Emerging Futures, Emerging Markets, Mobile platform, Perspective, Sub Saharan Africa, Systems, Tanzania, Technology | Tagged , , , , | Leave a comment

Situating one’s rant within business model typology for rural and low income markets

After yesterday’s post on stripping out social considerations to allow for a pragmatic economic assessment of viability prior to investing in infrastructure for service delivery to rural customers, I looked up literature on the general theme. Site selection as a keyword brought a slew of articles focusing on GIS technology, primarily from the lens of […]

Also posted in Biashara Economics, Business Models, Consumer Behaviour, Frameworks, Indigenous & Traditional, Informal & Flexible, Literature review, Marketing, Perspective, Retail in Africa, Rural Economy, Strategy, Sub Saharan Africa, Work in Progress | Tagged , , , , , , , , , | Leave a comment

How literature review is changing my own mindset and perspective

Diving deep in to the literature of specific topics and on narrowly focused subject matter has been surprisingly pleasurable. And unexpected. The presence of the blog as an accompaniment is like a condiment for food for thought. In the month since I began to take blogging again seriously, even with the struggles to write down […]

Also posted in Africa, Frameworks, Literature review, Perspective, Research | Tagged | Leave a comment

Theoretical background for contextualizing User Agency in Participatory Processes

Scandinavian participatory design practices are not distinguished by particular methods but rather by political commitments to societal concerns and relationships with participating users and communities. Pelle Ehn writes:`In the interest of emancipation, we deliberately made the choice of siding with workers and their organisations, supporting the development of their resources for a change towards democracy […]

Also posted in Africa, Analysis, Assumption filter, Design, Design Methodology, Frameworks, Kenya, Literature review, Mobile platform, Perspective, Research, Sub Saharan Africa, Systems, Technology, User research | Tagged , , , , , , , | Leave a comment

Disrupting the Default: Must it fall under “development” if the geography is Africa?

Where does it say that if the geography of the study or innovation or project is in Africa then it must be ‘development’? Is it Tuesday, that it must be Belgium? Will the ‘tyranny of dominant logic’ continue to hold us in thrall regardless of all the massive changes overtaking our world today; including the […]

Also posted in Africa, Afrique francophone, Analysis, Assumption filter, Design, Literature review, Perspective, Sub Saharan Africa | Tagged , , , , , , , | Leave a comment

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