Category Archives: Frameworks

The 5D’s of BoP Marketing: Touchpoints for a holistic, human-centered strategy

By | June 11, 2021

Original version published January 2009 in Core77 – as you will note, it requires an overhaul of the details to make it more robust against the passage of time Progress in the social mobile field will come only when we think more about best practices in the thinking and design of mobile projects and applications,… Read More »

Time to update the 5D’s framework for inclusive business design after 12 years

By | June 10, 2021

Two things have happened since I first published The 5D’s of BoP Marketing: Touchpoints for a holistic, human-centered strategy in Core77 back in January 2009. One, Core77 overhauled their site design and broke my article rather badly. Its layout and formatting makes it virtually incomprehensible. On the other hand, the 5Ds framework has apparently held… Read More »

Reflecting on Béné’s review of important concepts for local food systems resilience in context of systemic shocks

By | May 13, 2021

Béné’s (May, 2020) review last year of the most important concepts for thinking about resilience of local food systems, in context of the pandemic and other shocks provides frameworks for situating empirical data on the resilience strategies employed by informal economic actors in the last mile of Nairobi’s urban food system specializing in fresh produce… Read More »

Situating one’s rant within business model typology for rural and low income markets

By | April 24, 2021

After yesterday’s post on stripping out social considerations to allow for a pragmatic economic assessment of viability prior to investing in infrastructure for service delivery to rural customers, I looked up literature on the general theme. Site selection as a keyword brought a slew of articles focusing on GIS technology, primarily from the lens of… Read More »

How literature review is changing my own mindset and perspective

By | April 21, 2021

Diving deep in to the literature of specific topics and on narrowly focused subject matter has been surprisingly pleasurable. And unexpected. The presence of the blog as an accompaniment is like a condiment for food for thought. In the month since I began to take blogging again seriously, even with the struggles to write down… Read More »

Theoretical background for contextualizing User Agency in Participatory Processes

By | April 12, 2021

Scandinavian participatory design practices are not distinguished by particular methods but rather by political commitments to societal concerns and relationships with participating users and communities. Pelle Ehn writes:`In the interest of emancipation, we deliberately made the choice of siding with workers and their organisations, supporting the development of their resources for a change towards democracy… Read More »

Effective Toolmaking: Shifting the Mindset Away from that of “Expert”

By | April 7, 2021

The beauty of struggling with words and concepts in order to best articulate them in a manner that reflects one’s lived experience in practice is that one remains true to one’s search for songs of magic regardless of the themes of introspection. This realization has freed me from various self imposed constraints on my use… Read More »

Half a year, 2020 : The Remote Resilience and Recovery Project

By | August 8, 2020

I have umpteen drafts saved, of posts I began writing since the last published one on 29th February this year, and never finished. 2020 has outdone itself in its impact on all of human society, across our entire planet. I have been active on Twitter, where my literature reviews, in service of the pivot I… Read More »

From Flat to Fragmented: Observing the Impact of Sudden Jump in Complexity on Startup’s Development Journey

By | February 24, 2020

With increasing diversity of factors that impact the product development journey comes increasing complexity in managing the product development process. For startups in particular, there is little difference between the startup’s development journey and the product development journey. Consider the phases of the startup development journey as illustrated by StartupCommons below: Validation and Growth phases… Read More »

Value Webs: Structure and Characteristics of the African Market Economy

By | December 29, 2019

When these markets are analyzed, moreover, they turn out to have a structure very unlike those of the West. ~ The End of Corporate Imperialism by CK Prahalad and Kenneth Lieberthal, HBR “Best of 1998″ When Prahalad and Lieberthal wrote this sentence over twenty years ago, they were referring to the huge consumer markets of… Read More »