Category Archives: Commerce en ligne (e-commerce)

Africa’s Delivery On Demand Apps are Transforming the Informal Economy

By | December 10, 2018

When women in rural Rwanda can buy sanitary napkins and contraceptives, on demand, simply by pushing a few buttons on their phones, you know the digital informal economy is here to stay. And, its not just imported apps and social enterprises pushing this digital commercial activity. The “uberization” of the African informal economy is well… Read More »

Chinese investments in African tech will transform the fintech landscape

By | October 20, 2018

A recent article brought to my attention this report on the pattern of funding experienced by fintech startups in East Africa and India with rather damning results. 90 percent of the capital invested by “Silicon Valley-style” investors went to startups, technically in East Africa, with one or more North American or European founders. These results… Read More »

The comparative global impact of Alibaba vs. Amazon

By | July 5, 2018

Alibaba Business School and the United Nations Conference on Trade and Development (UNCTAD) brought 29 young entrepreneurs from 11 countries across Africa to the Alibaba campus in Hangzhou, China for the third eFounders Fellowship cohort. Chinese corporate soft power influence is production driven, not consumption focused. Alibaba, the e-commerce giant with digital payment tentacles, has… Read More »

Primer on African Fintech: Myths, Misconceptions, Opportunities, Hotspots and Roadblocks

By | April 24, 2018

As we prepare to start work for our third African fintech client, I thought it was time to quickly and briefly introduce the opportunity space and clear up some misunderstandings around fintech in Africa. The first point is the common confusion between Fintech and financial inclusion. Investopedia’s definition of Fintech says financial inclusion, that is,… Read More »

West Africa’s incipient mobile platform boom will transform the ECOWAS economy

By | April 13, 2018

While East Africa has tended to grab the headlines as the mover and shaker in mobile platform innovation, there’s an imminent boom due to emerge in West Africa. The GSMA’s most recent report on the West African mobile ecosystem contains all the signals of this happening within the next 3 or so years. Even in… Read More »

Connectivity, Communication, and Commerce: The 3 Cs of Africa’s Smartphone Led Future

By | February 25, 2018

Recent headlines touted the decline in marketshare being seen by smartphones on the African continent, and the concurrent increase in sales of basic devices. Yet a closer look shows that this shift might only be numerical due to the opening of new markets in heavily populated DR Congo and Ethiopia – first time buyers are… Read More »

Mobile First Africa: Social Media’s Boost to Rural Productivity in Kenya

By | February 22, 2018

Now in business for just six months, he also uses social media pages to sell his products, improving his customer reach. “Through Facebook posts I receive enquiries and orders from Kenyans in the diaspora living in the US, South Korea, South Sudan, UK, Switzerland and Botswana who want the splits to be delivered to their… Read More »

The Strategic Entry of China’s Transsion into the Vacuum Left by Nokia in Africa

By | February 14, 2018

If you’re outside Africa, you’ve never heard of them before, but a mobile phone brand called Tecno has been painting Kenya blue ever since I started fulltime fieldwork there in late 2011. It was in Mombasa that I first noticed the name and wondered what it was about. Over the years, I saw the line… Read More »

Some Highlights from Reviewing the African Consumer Market 2014-2017

By | January 26, 2018

Recently I was reminded of the cover story in the Africapitalist magazine published back in 2014 on the theme of the true size of the African Consumer market, that is, the hidden and untapped purchasing power embedded in the continent’s vast informal and unrecorded sector. Today I’ll start by reviewing some of the consumer trends,… Read More »

Time to acknowledge the social cost of mobile and apps driven disruption

By | November 5, 2017

From Lagos, Nigeria comes this moving human interest story that looks at the downside of modern technology and it’s impact on livelihoods. For those who must hustle to make a living, send the kids to school, or put food on the table, smartphone driven digitization of the services they used to provide are disrupting their… Read More »