Your margin is my opportunity: entrepreneurship in the informal economy

Each of the persons in the photograph is an entrepreneur whose mission is to increase the amount and sources of income streams for her needs. But this spirit of the informal economy’s engine has been best captured in these words by Bart Doorneweert, my colleague in the ongoing project here in Holland.

Your margins are where my opportunities lie.

But of course, how simple yet powerfully effective strategy to follow. Can you not see it amongst the manufacturers of China?

This entry was posted in Africa, Assumption filter, Base of the Pyramid, Ecosystem, Informal & Flexible, Innovation Planning, Perspective, Prepaid Economy & Informal Sector, Sub Saharan Africa and tagged , . Bookmark the permalink. Post a comment or leave a trackback: Trackback URL.

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